Publication:
Making Government-Led Risk and Crisis Communication More Effective: Lessons Learned From Six Countries During the COVID-19 Pandemic

Simple item page
dc.contributor.authorYou, Myoungsoon
dc.date.accessioned2023-12-06T19:51:10Z
dc.date.available2023-12-06T19:51:10Z
dc.date.issued2023-12-06
dc.description.abstractGovernment-led risk and crisis communication (RCC) is an essential priority in directing and supporting effective pandemic response in a country. Ineffective RCC during public health emergencies such as the COVID-19 pandemic can lead to public confusion, fear, and distrust, which eventually become barriers to the acceptance and practice of risk preventive behavior. In this analysis of five key RCC objectives in six countries (Ghana, Republic of Korea [Korea], Singapore, the United States [US], the United Kingdom [UK], and Vietnam), several lessons for future consideration are identified. First, governments ought to explore reasons for not being able to rapidly initiate and implement effective RCC so barriers can be identified and overcome before another crisis emerges. Second, public leaders must be committed to enhancing consistency, transparency, and accountability in their messaging, by prioritizing deference toward expert advice from scientific and public health experts. Third, it would be prudent to evaluate laws, standard operating procedures, and existing workflows to enhance public-private partnerships that enable cross-utilization of multistakeholder expertise and resources during a crisis. With this goal, it may be useful to proactively identify and acknowledge the important role that information and communication technologies (ICT) can play during non-pandemic times in enhancing health literacy and health communication. Strengthening laws and regulations to ensure privacy and human rights protections for those using ICT should be an ongoing priority, so that when ICTs must be leveraged during a crisis, there is a baseline level of assurance and confidence surrounding their safe and responsible use. Efforts to encourage the familiarization of the public with how infectious disease outbreaks spread and how people can keep themselves and each other safe should also be an ongoing priority, as scientific and health literacy can help the public prepare itself to receive and interpret RCC that is provided during a crisis. The continuous exposure to the technologies and means of sharing health information throughout various subpopulations within a country is an essential part of trust building over time, thus mitigating the fear, anxiety, social stigma, and potential distrust that could occur in times of an evolving pandemic, when levels of uncertainty are still quite high. Routine, repeated assessments of the public’s perceptions and needs during a crisis are key, as are other efforts to increase a nation’s preparedness to launch RCC rapidly and effectively (for example, government commitment to exploring public private partnerships).en
dc.identifierhttp://documents.worldbank.org/curated/en/099110823205535474/P17539800a087d05a0b8520cfbcd6ab099a
dc.identifier.doi10.1596/40705
dc.identifier.urihttps://openknowledge.worldbank.org/handle/10986/40705
dc.languageEnglish
dc.language.isoen
dc.publisherWorld Bank, Washington, DC
dc.relation.ispartofseriesRepublic of Korea – World Bank Group Partnership On COVID-19 Preparedness and Response
dc.rightsCC BY-NC 3.0 IGO
dc.rights.holderWorld Bank
dc.rights.urihttps://creativecommons.org/licenses/by-nc/3.0/igo
dc.subjectCRISIS COMMUNICATIONS
dc.subjectEFFECTIVE GOVERNMENT COMMUNICATIONS
dc.subjectPUBLIC SAFETY
dc.subjectCREDIBLE HEALTH INFORMATION
dc.subjectPANDEMIC MISINFORMATION
dc.subjectPUBLIC HEALTH PROMOTION
dc.titleMaking Government-Led Risk and Crisis Communication More Effectiveen
dc.title.subtitleLessons Learned From Six Countries During the COVID-19 Pandemicen
dc.typeReport
dspace.entity.typePublication
okr.crossref.titleMaking Government-Led Risk and Crisis Communication More Effective: Lessons Learned From Six Countries During the COVID-19 Pandemic
okr.date.disclosure2023-11-09
okr.date.lastmodified2023-11-09T00:00:00Zen
okr.doctypePolicy Note
okr.doctypeEconomic & Sector Work
okr.docurlhttp://documents.worldbank.org/curated/en/099110823205535474/P17539800a087d05a0b8520cfbcd6ab099a
okr.guid099110823205535474
okr.identifier.docmidP175398-0a087d2b-6bf7-475a-b852-cfbcd6ab099a
okr.identifier.doihttp://dx.doi.org/10.1596/40705
okr.identifier.externaldocumentum34193771
okr.identifier.internaldocumentum34193771
okr.identifier.report185731
okr.import.id2496
okr.importedtrueen
okr.language.supporteden
okr.pdfurlhttp://documents.worldbank.org/curated/en/099110823205535474/pdf/P17539800a087d05a0b8520cfbcd6ab099a.pdfen
okr.region.administrativeEast Asia and Pacific
okr.region.countryKorea, Republic of
okr.sectorPublic Administration - Health
okr.themeHealth Systems and Policies,Human Development and Gender,Health Finance,Disease Control,Health System Strengthening,Pandemic Response
okr.topicInformation and Communication Technologies::Telecommunications Infrastructure
okr.topicHealth, Nutrition and Population::Public Health Promotion
okr.topicWater Supply and Sanitation::Hygiene Promotion and Social Marketing
okr.topicUrban Development::Hazard Risk Management
okr.unitHealth Nutrition &Population EAP (HEAHN)
Files
Original bundle
Now showing 1 - 2 of 2
Thumbnail Image
Name:
P17539800a087d05a0b8520cfbcd6ab099a.pdf
Size:
1.14 MB
Format:
Adobe Portable Document Format
Download
No Thumbnail Available
Name:
P17539800a087d05a0b8520cfbcd6ab099a.txt
Size:
73.68 KB
Format:
Plain Text
Download
License bundle
Now showing 1 - 1 of 1
No Thumbnail Available
Name:
license.txt
Size:
1.71 KB
Format:
Plain Text
Description:
Download
Collections
Policy Notes