Publication: Using Household Surveys and Specialized Enterprise Surveys to Measure Informal Enterprises
Loading...
Published
2025-05-12
ISSN
Date
2025-05-12
Editor(s)
Abstract
This paper compares two widely used methods for surveying informal enterprises: household surveys, which collect data on enterprises through household interviews, and area-based enterprise surveys, which directly target businesses in specific geographic areas. By implementing both survey approaches simultaneously in two urban centers in Ghana, this study examines key differences and similarities in the characteristics of informal enterprises across these cities. The analysis reveals substantial variation in estimates of the number of informal enterprises between the two methods, with the household survey approach reporting a significantly higher count. The paper explores potential reasons for these differences, focusing on design and implementation factors. The findings also suggest that both survey methods yield consistent statistics for characterizing informal businesses and identifying factors that drive their performance. Characteristics such as bank account ownership, sector of operation (retail), phone usage, and operating in a fixed premise outside the household are associated with higher productivity across both surveys.
Link to Data Set
Citation
“Amankwah, Akuffo; Maemir, Hibret B.; Castaing, Pauline; Palacios-Lopez, Amparo; Attah-Ankomah, Richmond; Zardetto, Diego; Francis, David C.. 2025. Using Household Surveys and Specialized Enterprise Surveys to Measure Informal Enterprises. Policy Research Working Paper; 11119. © World Bank. http://hdl.handle.net/10986/43180 License: CC BY 3.0 IGO.”
Associated URLs
Associated content
Other publications in this report series
Publication Global Poverty Revisited Using 2021 PPPs and New Data on Consumption(Washington, DC: World Bank, 2025-06-05)Recent improvements in survey methodologies have increased measured consumption in many low- and lower-middle-income countries that now collect a more comprehensive measure of household consumption. Faced with such methodological changes, countries have frequently revised upward their national poverty lines to make them appropriate for the new measures of consumption. This in turn affects the World Bank’s global poverty lines when they are periodically revised. The international poverty line, which is based on the typical poverty line in low-income countries, increases by around 40 percent to $3.00 when the more recent national poverty lines as well as the 2021 purchasing power parities are incorporated. The net impact of the changes in international prices, the poverty line, and new survey data (including new data for India) is an increase in global extreme poverty by some 125 million people in 2022, and a significant shift of poverty away from South Asia and toward Sub-Saharan Africa. The changes at higher poverty lines, which are more relevant to middle-income countries, are mixed.Publication The Economic Value of Weather Forecasts: A Quantitative Systematic Literature Review(Washington, DC: World Bank, 2025-09-10)This study systematically reviews the literature that quantifies the economic benefits of weather observations and forecasts in four weather-dependent economic sectors: agriculture, energy, transport, and disaster-risk management. The review covers 175 peer-reviewed journal articles and 15 policy reports. Findings show that the literature is concentrated in high-income countries and most studies use theoretical models, followed by observational and then experimental research designs. Forecast horizons studied, meteorological variables and services, and monetization techniques vary markedly by sector. Estimated benefits even within specific subsectors span several orders of magnitude and broad uncertainty ranges. An econometric meta-analysis suggests that theoretical studies and studies in richer countries tend to report significantly larger values. Barriers that hinder value realization are identified on both the provider and user sides, with inadequate relevance, weak dissemination, and limited ability to act recurring across sectors. Policy reports rely heavily on back-of-the-envelope or recursive benefit-transfer estimates, rather than on the methods and results of the peer-reviewed literature, revealing a science-to-policy gap. These findings suggest substantial socioeconomic potential of hydrometeorological services around the world, but also knowledge gaps that require more valuation studies focusing on low- and middle-income countries, addressing provider- and user-side barriers and employing rigorous empirical valuation methods to complement and validate theoretical models.Publication The Marshall Plan: Then and Now(Washington, DC: World Bank, 2025-10-14)This paper is a product of the Development Policy Team, Development Economics. It is part of a larger effort by the World Bank to provide open access to its research and make a contribution to development policy discussions around the world. Policy Research Working Papers are also posted on the Web at http://www.worldbank.org/prwp.Publication The Macroeconomic Implications of Climate Change Impacts and Adaptation Options(Washington, DC: World Bank, 2025-05-29)Estimating the macroeconomic implications of climate change impacts and adaptation options is a topic of intense research. This paper presents a framework in the World Bank's macrostructural model to assess climate-related damages. This approach has been used in many Country Climate and Development Reports, a World Bank diagnostic that identifies priorities to ensure continued development in spite of climate change and climate policy objectives. The methodology captures a set of impact channels through which climate change affects the economy by (1) connecting a set of biophysical models to the macroeconomic model and (2) exploring a set of development and climate scenarios. The paper summarizes the results for five countries, highlighting the sources and magnitudes of their vulnerability --- with estimated gross domestic product losses in 2050 exceeding 10 percent of gross domestic product in some countries and scenarios, although only a small set of impact channels is included. The paper also presents estimates of the macroeconomic gains from sector-level adaptation interventions, considering their upfront costs and avoided climate impacts and finding significant net gross domestic product gains from adaptation opportunities identified in the Country Climate and Development Reports. Finally, the paper discusses the limits of current modeling approaches, and their complementarity with empirical approaches based on historical data series. The integrated modeling approach proposed in this paper can inform policymakers as they make proactive decisions on climate change adaptation and resilience.Publication It’s Not (Just) the Tariffs: Rethinking Non-Tariff Measures in a Fragmented Global Economy(Washington, DC: World Bank, 2025-10-22)As tariffs have declined, non-tariff measures (NTMs) have become central to trade policy, especially in high-income countries and regulated sectors like food and green technologies. Although NTMs may serve legitimate goals, they could also sort countries and firms into or out of markets based on compliance capacity and differences in product mix. Documenting recent advances in the estimation of ad valorem equivalents (AVEs), this paper uncovers new patterns of use and exposure of NTMs. High-income countries rely more heavily on NTMs relative to tariffs, while low- and middle-income countries face steeper AVEs on their exports. Firm-level evidence shows that NTMs disproportionately affect smaller firms, leading to market exit and concentration. Poorly designed NTMs can harm productivity and welfare, while coordinated, capacity-aware use can deliver inclusive outcomes. Policy design, transparency, and diagnostics must evolve to reflect the growing role—and risks—of NTMs in a fragmented global trade landscape.
Journal
Journal Volume
Journal Issue
Collections
Related items
Showing items related by metadata.
Publication Household Business Performance in Ghana(Washington, DC: World Bank, 2024-06-14)The informal sector contributes significantly to the total output and employment of low-income countries. While women-owned businesses feature strongly in these informal environments, they are generally characterized by low productivity. This paper explores how household business performance may be influenced by owners’ personality traits and their attitudes toward gender roles. Using multi-topic household survey data collected in two regions of Ghana, the results show that among female business owners, being organized is an important determinant of business success, while among male business owners, power motivation and tenacity are important factors. However, increasing traditionalism tends to dampen the effects of these personality traits for both genders. Other factors that are positively correlated with women-owned business performance include business registration, separating expenses for home and business purposes, ownership of a business bank account, use of social media, as well as urban location of the business. For men-owned businesses, the results show that those that are located in traditional markets, have bank accounts, and use literate employees in their operations tend to perform better. The findings imply that policies that aim to boost women-owned business performance need to consider the main barriers, especially attitudes toward gender roles, that may determine how businesses operate in these settings. The results also suggest the importance of soft skills to boost business performance among men- and women-owned businesses.Publication Labor Market Participation and Employment Choice in Ghana(Washington, DC: World Bank, 2024-01-22)In addition to the conventional determinants of labor market participation and the choice between wage employment and self-employment, there is a growing interest in the significance of gender role attitudes and personality traits. This study uses data from the 2022 Ghana Informal Sector Measurement Study to investigate the influence of these factors on employment outcomes in the Northern and Ashanti regions of Ghana. The findings are based on a series of analyses, including descriptive, multinomial logistic, and linear probability model regressions. The empirical results show the critical role played by both gender role attitudes and personality traits in shaping individuals' decisions on labor market participation and employment choices. Notably, personality traits emerge as significant drivers of observed employment outcomes. However, the impact of these personality traits is often mitigated or even reversed in the presence of heightened traditionalism. Furthermore, the gender-disaggregated analysis reveals that possessing at least a secondary education level is a pivotal factor in the selection of men into formal employment, whereas this criterion holds less significance for women. Conversely, once the decision to participate in the labor market has been made, having at least a secondary education becomes relevant for securing wage employment, regardless of an individual's gender.Publication Measuring Poverty in Tanzania(Washington, DC: World Bank, 2024-08-22)Consumption data from household surveys continue to be the main source for poverty and inequality statistics in low- and middle-income countries. Although recent research has demonstrated that the choice of diary- versus recall-based methods for consumption data collection can directly impact poverty measurement, the available evidence stems from small-scale, subnational survey experiments. This study uses data from a nationally representative randomized survey experiment in Tanzania to provide a comparative assessment of how household consumption and poverty measures may be impacted by relying on a 14-day food consumption diary versus two different variants of 7-day-recall-based food consumption data collection. The analysis reveals significant differences in food consumption expenditures across the diary and recall arms, and these differences result in differences in total consumption expenditures as well. The results further show that the diary method captures more diverse food consumption items, but the overall consumption expenditure appears significantly lower than in the recall arms, even at different percentiles. Despite these disparities, the paper finds little statistically significant difference in poverty rates between the diary and recall arms, even at different thresholds.Publication COVID-19 in Nigeria(World Bank, Washington, DC, 2021-11)The COVID-19 (coronavirus) pandemic and its economic and social effects on households have created an urgent need for timely data to help monitor and mitigate the social and economic impacts of the crisis and protect the welfare of Nigerian society. To monitor how the COVID-19 pandemic is affecting the economy and people of Nigeria and to inform policy interventions and responses, the National Bureau of Statistics with technical support from the World Bank implemented the Nigeria COVID-19 National Longitudinal Phone Survey (NLPS) from April 2020 to April 2021. This report draws on NLPS and other relevant data to analyze COVID-19 impacts in Nigeria’s human capital, livelihoods and welfare. It also looks ahead to the broad challenges of building back better in Nigeria and summarizes priorities for policymaking and implementation.Publication Measuring Total Factor Productivity Using the Enterprise Surveys(World Bank, Washington, DC, 2020-12)Total factor productivity is a key element of economic growth and an important performance metric for policy makers. This note describes the methodology for measuring firm-level total factor productivity using the World Bank's Enterprise Surveys cross-country data. It also presents some estimates recovered from the production function. Two versions of the production function are estimated: one Cobb-Douglas, the other a more flexible translog specification. Both estimations are at the two-digit industry level pooling all the Enterprise Surveys data across economies. Evidence is found against using a Cobb-Douglas specification, which is more parsimonious, and in favor of using the flexible translog specification. The resulting firm-level estimates are all published in the Enterprise Surveys database with a unique firm identifier to link to the rest of the Enterprise Surveys data; because the estimates are reliant on new data, they are updated periodically as new Enterprise Surveys data become available. The results show that: (i) median firms operate close to constant returns to scale; (ii) gross-output and value-added production functions provide similar ranking of sectors in terms of output elasticities, capital intensity, and returns to scale; (iii) there is large, firm-level heterogeneity in output elasticities; and (iv) gross-output-based total factor productivity measures are less dispersed than the value-added ones.
Users also downloaded
Showing related downloaded files
Publication Greater Heights(Washington, DC: World Bank, 2025-03-12)Twenty-seven countries have reached high-income status since 1990. Ten of these are in the Europe and Central Asia region and have joined the European Union. Another 20 in the region have become more prosperous since the 1990s. However, their transition to high-income status has been delayed. These middle-income countries have found that the prospects for growth to high-income status have become even more difficult since the 2007–09 global financial crisis. This reflects partly a slowdown in structural reforms at home and partly the challenges associated with a deterioration in the global environment. The concern has emerged that many countries in the region may be caught in the middle-income trap, a phase in development characterized by a recurring deceleration in growth and by per capita incomes that are systematically below the high-income threshold. To ensure that these countries overcome the obstacles to growth and achieve progress toward high-income status, policy makers need to make the transition from a strategy driven largely by investment to a strategy that is supported by the importation and diffusion of global capital, knowledge, and technology and then to a strategy that complements these with innovation. The report Greater Heights: Growing to High Income in Europe and Central Asia relies on the 3i strategy described in World Development Report 2024—investment, infusion, and innovation—to propose policy options to assist middle-income countries in Europe and Central Asia in the effort to reach high-income status. Drawing on comprehensive empirical analysis, the report offers actionable recommendations that will enable policy makers to advance stronger economic growth across the region. Such a transition will require continued and sustained foundational reform to maximize the drivers of economic growth while pivoting to new transformative reforms to promote the development of more complex economic structures and institutions. These involve the need to discipline incumbents, boost the role of the private sector, strengthen the competitive environment, and reward merit. The emphasis on a strategy driven by innovation is also critically important for those countries that have already attained high-income status.Publication Ten Thousand Steps in Her Shoes(Washington, DC: World Bank, 2024-06-27)Women around the world face numerous mobility challenges. Public transport can provide many economic benefits that should be enjoyed equally by all users, regardless of gender or life circumstances. In the Middle East and North Africa (MENA) region, women have a higher university enrollment rate than men, yet their labor force participation rate remains low and stagnant. What is preventing them from translating their educational achievements into economic productivity? Is it a matter of personal preference or structural barriers, or is it both? Although public transport systems can play a significant role in women’s participation in the labor force globally, this topic has been little explored in the MENA region. “Ten Thousand Steps in Her Shoes: The Role of Public Transport in Women’s Economic Empowerment” examines the role of public transport in women’s access to economic opportunities in urban MENA. The book studies the links among mobility, gender, and access to economic opportunities and focuses on three metropolitan areas—Amman, Jordan; Beirut, Lebanon; and Cairo, the Arab Republic of Egypt. Chapters focus on the availability of public transport close to households and employment centers, accessibility to job opportunities, affordability, social and cultural norms, and safety from crime and harassment. Data collected in 2022 reveal that a significant percentage of non-working women in urban MENA lack affordable, comfortable, safe, time-efficient, and reliable transport options, thus preventing them from seeking work. Women can contribute significantly to the economy. Improving public transport and tailoring it to the needs of various communities can help women be economically active. In addition, providing flexible work arrangements that support balancing personal, family, and work lives; protecting women from gender-based discrimination; and offering high-quality childcare options near where people work or live are key. However, gender equity in transport use can be only partially accomplished through well-intentioned policy interventions. Public awareness and endorsement of the benefits of greater gender equality—within households, workplaces, and society at large—are also crucial to advancing women’s participation in the economy. The analysis and recommendations presented in this report will help policy makers in Jordan, Lebanon, and Egypt design concrete actions, improve women’s mobility through public transport, and create an enabling environment to increase female economic participation.Publication Global Economic Prospects, June 2025(Washington, DC: World Bank, 2025-06-10)The global economy is facing another substantial headwind, emanating largely from an increase in trade tensions and heightened global policy uncertainty. For emerging market and developing economies (EMDEs), the ability to boost job creation and reduce extreme poverty has declined. Key downside risks include a further escalation of trade barriers and continued policy uncertainty. These challenges are exacerbated by subdued foreign direct investment into EMDEs. Global cooperation is needed to restore a more stable international trade environment and scale up support for vulnerable countries grappling with conflict, debt burdens, and climate change. Domestic policy action is also critical to contain inflation risks and strengthen fiscal resilience. To accelerate job creation and long-term growth, structural reforms must focus on raising institutional quality, attracting private investment, and strengthening human capital and labor markets. Countries in fragile and conflict situations face daunting development challenges that will require tailored domestic policy reforms and well-coordinated multilateral support.Publication Europe and Central Asia Economic Update, Spring 2025: Accelerating Growth through Entrepreneurship, Technology Adoption, and Innovation(Washington, DC: World Bank, 2025-04-23)Business dynamism and economic growth in Europe and Central Asia have weakened since the late 2000s, with productivity growth driven largely by resource reallocation between firms and sectors rather than innovation. To move up the value chain, countries need to facilitate technology adoption, stronger domestic competition, and firm-level innovation to build a more dynamic private sector. Governments should move beyond broad support for small- and medium-sized enterprises and focus on enabling the most productive firms to expand and compete globally. Strengthening competition policies, reducing the presence of state-owned enterprises, and ensuring fair market access are crucial. Limited availability of long-term financing and risk capital hinders firm growth and innovation. Economic disruptions are a shock in the short term, but they provide an opportunity for implementing enterprise and structural reforms, all of which are essential for creating better-paying jobs and helping countries in the region to achieve high-income status.Publication Fixing the Foundation(Washington, DC: World Bank, 2023-09-20)Countries in middle-income East Asia and the Pacific were already experiencing serious learning deficits prior to the COVID-19 pandemic. COVID-related school disruptions have only made things worse. Learning poverty -- defined as the percentage of 10-year-olds who cannot read and understand an age-appropriate text -- is as high as 90 percent in several countries. Several large Southeast Asian countries consistently perform well below expectations on adolescent learning assessments. This report examines key factors affecting student learning in the region, with emphasis on the central role of teachers and teaching quality. It also analyzes the role education technologies, which came into widespread use during the pandemic, and examines the political economy of education reform. The report presents recommendations on how countries can strengthen teaching to improve learning and, in doing so, can enhance productivity, growth, and future development in the region.