Keep It Simple: A Field Experiment on Information Sharing among Strangers

doi:10.1093/wber/lhac016

Publication:
Keep It Simple: A Field Experiment on Information Sharing among Strangers

creativeworkseries.issn	1564-698X
dc.contributor.author	Batista, Cátia
dc.contributor.author	Fafchamps, Marcel
dc.contributor.author	Vicente, Pedro C
dc.date.accessioned	2024-02-29T20:02:38Z
dc.date.available	2024-02-29T20:02:38Z
dc.date.issued	2022-09-22
dc.description.abstract	SMS information campaigns are increasingly used for policy. A field experiment is conducted to study information sharing through mobile phone messages. Subjects are rural households in Mozambique who have access to mobile money. In the baseline intervention, subjects receive an SMS containing simple instructions on how to redeem a voucher for mobile money. They can share this non-rival information with other exogenously assigned subjects unknown to them. Few participants redeem the voucher. They nonetheless share it with others and many share information about the voucher they do not use themselves. The voucher is shared more when no information is provided on the receiver. When partial information is provided, no evidence is found of more sharing with subjects who have similar characteristics. Treatments are introduced to increase the cost of sending a message, shame those who do not send the voucher to others or allow subjects to appropriate the value of the voucher. All these treatments decrease information sharing. To encourage information diffusion among strangers, the best is to keep it simple.	en
dc.identifier	http://documents.worldbank.org/curated/en/099832112112310344/IDU019374f8a02db9043240bdea01cb04128db70
dc.identifier.doi	10.1596/41136
dc.identifier.issn	0258-6770 (print)
dc.identifier.issn	1564-698X (online)
dc.identifier.uri	https://hdl.handle.net/10986/41136
dc.language	English
dc.language.iso	en_US
dc.publisher	Published by Oxford University Press on behalf of the World Bank
dc.relation.ispartofseries	World Bank Economic Review
dc.rights	CC BY-NC-ND 3.0 IGO
dc.rights.holder	World Bank
dc.rights.uri	http://creativecommons.org/licenses/by-nc-nd/3.0/igo
dc.subject	SMS INFORMATION CAMPAIGN
dc.subject	NUDGING
dc.subject	MOBILE MONEY
dc.subject	ANONYMITY
dc.subject	SHARED IDENTITY
dc.title	Keep It Simple	en
dc.title.subtitle	A Field Experiment on Information Sharing among Strangers	en
dc.type	Journal Article
dspace.entity.type	Publication
okr.crossref.title	Keep It Simple: A Field Experiment on Information Sharing among Strangers
okr.date.disclosure	2023-12-11
okr.date.lastmodified	2023-12-11T00:00:00Z	en
okr.doctype	Journal Article
okr.doctype	Publications & Research
okr.docurl	http://documents.worldbank.org/curated/en/099832112112310344/IDU019374f8a02db9043240bdea01cb04128db70
okr.guid	099832112112310344
okr.identifier.docmid	IDU-19374f8a-2db9-4324-bdea-1cb04128db70
okr.identifier.doi	10.1093/wber/lhac016
okr.identifier.doi	https://doi.org/10.1596/41136
okr.identifier.externaldocumentum	34212247
okr.identifier.internaldocumentum	34212247
okr.identifier.report	186361
okr.import.id	3313
okr.imported	true	en
okr.language.supported	en
okr.pdfurl	http://documents.worldbank.org/curated/en/099832112112310344/pdf/IDU019374f8a02db9043240bdea01cb04128db70.pdf	en
okr.peerreview	Academic Peer Review
okr.region.geographical	World
okr.topic	Information and Communication Technologies::Rural Information & Communications Technologies
okr.unit	Off of Sr VP Dev Econ/Chief Econ (DECVP)
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