Goyal, Aparajita2012-03-192012-03-192010-05-01https://hdl.handle.net/10986/3800This paper estimates the impact of a change in procurement strategy of a private buyer in the central Indian state of Madhya Pradesh. Beginning in October 2000, internet kiosks and warehouses were established that provide wholesale price information and an alternative marketing channel to soy farmers in the state. Using a new market-level dataset, the estimates suggest a significant increase in soy price after the introduction of kiosks, supporting the predictions of the theoretical model. Moreover, there is a robust increase in area under soy cultivation. The results point towards an improvement in the functioning of rural agricultural markets.CC BY 3.0 IGOACCESS TO INFORMATIONADVERTISINGAGRIBUSINESSAGRICULTURAL MARKETINGAGRICULTURAL MARKETSAGRICULTURAL PRODUCEAGRICULTURAL PRODUCTIONAGRICULTUREALTERNATIVE CROPSANIMAL FEEDAUCTIONAUCTION PROCESSAVERAGE PRICEBUYERBUYERSCARTSCASH CROPSCEREALSCOMMODITYCOMPETITIVE EQUILIBRIUMCOMPETITIVE PRICECOMPETITIVE PRICESCOMPETITIVENESSCOST INCREASECOTTONSEEDCROPCROP PRICESCROP PRODUCTIONCROPPINGCROPPING SEASONSCROPSCULTIVATIONCURRENCY EXCHANGEDATESDEMOGRAPHIC INFORMATIONDIRECT MARKETINGDIRECT SALEE-MAILEQUIPMENTEXCHANGE RATESFAIRFARMFARM LANDFARMERFARMERSFARMINGFARMING TECHNIQUESFERTILIZERSFISHERIESGOVERNMENT EMPLOYEEGRAINGROUNDNUTGROUNDNUT PRODUCTIONINFORMATION PROVISIONINFORMATION SERVICESINFORMATION TECHNOLOGIESINNOVATIONINSTALLATIONINTERNATIONAL MARKETLICENSEMAIZEMAIZE PRODUCTIONMARKET CONDITIONSMARKET ECONOMYMARKET OPPORTUNITIESMARKET PRICEMARKET SHAREMARKET TOWNMARKET TOWNSMARKETINGMARKETING BOARDMEALMIDDLEMENMILLETMINIMUM PRICEMISSING DATAMOBILE PHONESNEW MARKETOILSEEDSONLINE PRICEOPEN AUCTIONSORGANIC AGRICULTUREPLANTINGPRICE COMPARISONPRICE COMPETITIONPRICE EFFECTPRICE INFORMATIONPRICE TRENDSPRIVATE SECTORPROCUREMENTPROCUREMENT PROCESSPULSESQUALITY GRADINGRESULTRESULTSRETAILRICE PRODUCTIONRURAL AREASRURAL PRODUCERSSALESALESSEARCHSEEDSITESSOIL QUALITYSORGHUMSOYBEANSOYBEAN PRICESSOYBEANSSPOT MARKETSSPREADSTORAGE FACILITIESSUPPLY CHAINSUPPLY CURVESURPLUSTECHNOLOGICAL INNOVATIONSTIME PERIODTIME PERIODSTOTAL SALESTRACTORSTRANSACTIONTROPICAL AGRICULTUREVOLUMEWAREHOUSEWAREHOUSESWEBWHEATWHOLESALE PRICEWHOLESALE PRICESWHOLESALERSWORLD PRICESWorld Bank10.1596/1813-9450-5315