World Bank2014-09-122014-09-122014https://hdl.handle.net/10986/20110Villgro is a business incubator with a unique rural orientation. It concerns itself not only with the launch of new businesses but more generally with the transfer of new products, knowledge, and services into rural space. Faced with the challenge of finding technologies that match rural requirements, Villgro has linked marketable product and service concepts from diverse sources with entrepreneurs who have start-up experience - so-called serial entrepreneurs. Other incubators may have difficulty imitating Villgro's business model. The conditions for its development are unique, its management approaches are relatively untested, and the values of its management team are deeply intertwined with perceptions of how the rural business system operates in India. However, other startup incubators can learn from Villgro the importance of getting management basics right before attempting to transform an entire agricultural sector. Good governance, transparency, accountability, building teams around highly capable employees, and continuously enhancing management skills are important no matter the strategic orientation of the emerging incubator.en-USCC BY 3.0 IGOACCOUNTINGACQUISITIONADVERTISINGADVERTISING AGENCIESAPPROPRIATE TECHNOLOGIESBALANCE SHEETBASICBEST-PRACTICEBLOGBOARDS OF DIRECTORSBUDGET CONSTRAINTSBUDGETINGBUSINESS CENTERBUSINESS ENTERPRISESBUSINESS ENVIRONMENTBUSINESS INCUBATIONBUSINESS INCUBATORBUSINESS INCUBATORSBUSINESS MANAGEMENTBUSINESS MODELBUSINESS NETWORKSBUSINESS PARTNERSBUSINESS PLANBUSINESS PROCESSBUSINESS PROCESSESBUSINESS SERVICEBUSINESS SERVICE PROVIDERSBUSINESS SERVICESBUSINESS SUPPORT SERVICESBUSINESS SYSTEMBUSINESS SYSTEMSBUSINESS VALUATIONBUSINESSESBUYERSCAPABILITIESCAPACITY-BUILDINGCAPITAL INVESTMENTCASH FLOWCOMMUNITIESCOMPANYCOPYRIGHTCORPORATE GOVERNANCECRITICAL SUCCESS FACTORSDELIVERY OF PRODUCTSDEPRECIATIONDISTRIBUTION CHANNELSDISTRIBUTION NETWORKDISTRIBUTION NETWORKSDISTRIBUTION SYSTEMENGINEERINGENTERPRISE DEVELOPMENTENTERPRISE SECTORENTREPRENEURIAL SKILLSENTREPRENEURSHIPEXPENDITURESFINANCIAL RESOURCESFIRMSGROWTH POTENTIALHUMAN RESOURCESINNOVATIONINNOVATIONSINTELLECTUAL PROPERTYINTELLECTUAL PROPERTY RIGHTINTELLECTUAL PROPERTY RIGHTSINTERFACESINTERNAL BUSINESSINVENTIONKNOW-HOWKNOWLEDGE MANAGEMENTLEARNINGLICENSELICENSESLOANMANUFACTURERSMANUFACTURINGMARKET ACCESSMARKET ENTRYMARKET RESEARCHMARKETINGMATERIALMEDIAMONITORSMULTINATIONALSNETWORKINGNEW PRODUCTSNONPROFIT CORPORATIONNONPROFIT ORGANIZATIONSOUTSOURCINGPARTYPHOTOPRIVATE INVESTMENTPRODUCT DESIGNPRODUCT DEVELOPMENTPRODUCTIVITYPROGRAMMINGPROGRAMSPROTOTYPEPUBLIC RELATIONSPURCHASINGPURCHASING POWERQUERIESRESULTSRETAIL OUTLETSRURAL ENTREPRENEURSSALESSEARCHESSERVICE CONTRACTSSOCIAL ENTERPRISESOCIAL ENTERPRISESSPONSORSSTORESTORESTARGETSTECHNICAL KNOWLEDGETECHNOLOGY DEVELOPMENTTECHNOLOGY INNOVATIONTECHNOLOGY TRANSFERTECHNOLOGY TRANSFERSTELEPHONETRADITIONAL BUSINESSTRAINING INSTITUTESTRANSLATIONUSERUSER PREFERENCESUSERSUSESVENTURE CAPITALWEALTH CREATION10.1596/20110