Peskin, Henry M.2014-04-222014-04-222006-05https://hdl.handle.net/10986/17960Measuring consumer's surplus is an increasingly popular approach to quantifying the monetary benefits of energy projects at the World Bank. This paper provides a brief primer on the concept and addresses some concerns and criticisms for this method. The contents include: consumer demand - this paper assumes that the benefit measured by consumer's surplus is a satisfactory measure of the benefit of policy that brings about lower energy prices and considers key challenges in this approach; estimating the demand curve; are two points adequate for estimating the demand curve - a large gain in consumer's surplus is an expected outcome of the large fall in energy costs due to electrification; whose demand curve is it anyway; does willingness-to-pay overestimate ability-to-pay; why is consumer's surplus so large; aren't the estimates affected by subsidies and taxation; and why not simply ask consumers about their benefits from electrification.en-USCC BY 3.0 IGOAPPROACHBATTERIESCONSUMER DEMANDCONSUMER SURPLUSCONSUMERSCONSUMPTION LEVELSCONTINGENT VALUATIONDEMAND CURVEDEMAND CURVESELECTRICITYELECTRICITY DEMANDELECTRICITY SUPPLYENERGY CONSUMPTIONENERGY COSTSENERGY DEMANDENERGY NEEDSENERGY POLICIESENERGY POLICYENERGY PRICESINCOMEKEROSENELIVING STANDARDSMARKET PRICEMICROECONOMIC ANALYSISPRICE CHANGESPRICE OF ELECTRICITYPUBLIC UTILITIESRURAL ELECTRIFICATIONSUBSTITUTESURPLUSTAXATIONTRANSITION ECONOMIESWEALTHA Primer on Consumer Surplus and Demand : Common Questions and Answers10.1596/17960