Liverani, Andrea2012-03-192012-03-192009-09-01https://hdl.handle.net/10986/4249Climate change is anthropogenic - the product of billions of acts of daily consumption. That solutions need to be anthropogenic too is well accepted. Yet, suggested solutions are normally cast in the realms of finance and technology, often neglecting the primal root of the problem: individual behavior. An emerging body of social-psychology scholarship has examined the barriers and drivers of individual behavior in relation to both adaptation and mitigation. This paper reviews some of its conclusions, and suggests policy areas that should be considered in devising appropriate interventions.CC BY 3.0 IGOAIR CONDITIONINGAPPROACHBALANCEBENEFITS FROM CLEANER AIRBUILDING CODESCARBONCARBON DIOXIDECARBON DIOXIDE EMISSIONSCARBON EMISSIONSCLIMATECLIMATE CHANGECLIMATE CHANGE MITIGATIONCLIMATE CHANGE POLICYCLIMATE POLICYCLIMATIC CHANGECO2CO2 EMISSIONSCOASTAL AREASCONSERVATIONDEFORESTATIONDEVELOPED COUNTRIESDISCOUNT RATESECONOMIC FACTORSECONOMIC INCENTIVESECONOMIC SUSTAINABILITYECONOMICSEMISSIONSEMISSIONS REDUCTIONSENERGY CONSUMPTIONENERGY EFFICIENCYENERGY EFFICIENCY INVESTMENTSENERGY EFFICIENCY MEASURESENERGY EFFICIENT TECHNOLOGIESENERGY EXPENDITUREENERGY POLICIESENERGY SAVINGSENERGY TAXESENERGY USEENVIRONMENTALENVIRONMENTAL ISSUESENVIRONMENTAL POLITICSENVIRONMENTAL PROBLEMSENVIRONMENTAL PROTECTIONENVIRONMENTAL PROTECTION AGENCYENVIRONMENTAL RESEARCHENVIRONMENTAL TAXESFLOODINGFORESTRYGHGSGLOBAL CLIMATE CHANGEGLOBAL WARMINGGREENHOUSEGREENHOUSE GASGREENHOUSE GAS EMISSIONSGROUNDWATER POLLUTIONHABITATSHUMAN HEALTHINCOMEINSURANCENEGATIVE FEEDBACKPOLICY DECISIONSPOLLUTERSPOLLUTIONPOSITIVE FEEDBACKPOWERPRODUCERSPRODUCTIVITYPROGRAMSPROPERTY RIGHTSPURCHASESREFORESTATIONSAVINGSTAX CREDITTAX REBATETAXATIONTRAFFICTRAFFIC CONTROLTRAGEDY OF THE COMMONSTRANSACTION COSTSTROPICAL FORESTVEHICLESWATER USEWorld Bank10.1596/1813-9450-5058