Publication: Digital Technology Uses among Microenterprises: Why Is Productive Use So Low across Sub-Saharan Africa?
Date
2023-01
ISSN
Published
2023-01
Author(s)
Abstract
This paper explores the use of
digital technologies, their association with performance
outcomes, and the main constraints to greater use among
microenterprises. The study uses a sample of more than 3,300
firms across seven Sub-Saharan African countries, of which
over 70 percent are informal and over half are self-employed
enterprises with no full-time workers. The analysis finds
that productive use of digital technologies is low: less
than 7 percent of firms use a smartphone, less than 6
percent use a computer, and roughly 20 percent still do not
use a mobile phone. Even fewer firms use digital tools
enabled by these access technologies: among firms with
smartphones, less than half use the internet to find
suppliers, and only half with a computer use accounting
software or inventory control/point-of-sale software. Women
are less likely to use all digital technologies than men. A
greater range of uses based on internet-enabled computers or
smartphones relative to uses based on 2G phones are
conditionally associated with higher job levels. However,
there may be a tension between higher productivity and more
jobs: the highest productivity firms are not generators of
the highest jobs, and vice versa. That formal high-sales and
high-jobs firms are more strongly associated with the use of
internet-enabled tools than high-productivity firms suggests
that relaxing constraints preventing the latter from using
more such digital tools and expanding sales and jobs could
be important. Among these constraints, more than seven in
ten non-users indicate that lack of attractiveness (“no
need”) is the main impediment to productive use of digital
technologies. The most important conditional correlates of
smartphone and computer adoption are related to having a
loan, having electricity, having business linkages with
large firms as customers, and managers having vocational training.
Citation
“Atiyas, Izak; Dutz, Mark A.. 2023. Digital Technology Uses among Microenterprises : Why Is Productive Use So Low across Sub-Saharan Africa?. Policy Research Working Papers;10280. © World Bank, Washington, DC. http://openknowledge.worldbank.org/handle/10986/38553 License: CC BY 3.0 IGO.”
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