Publication: Peru : A Handwashing Behavior Change Journey
Date
2010-08
ISSN
Published
2010-08
Author(s)
World Bank
Abstract
In 2003, a national multi-sectorial
Handwashing Initiative (HWI) was created in Peru to increase
handwashing with soap among mothers and children. The early
years of the HWI focused on laying groundwork, including a
formative research study in 2004; the creation of a
consultative committee by the Ministry of Health (MoH); and
a national decree formalizing the HWI. The Water and
Sanitation program (WSP) has coordinated the HWI since its
inception. This learning note profiles the behavior change
component of the second phase with a focus on how it was
designed, implemented, and monitored. Challenges and lessons
learned are included to assist program managers as they make
decisions to develop and manage a handwashing promotion
initiative. Peru provides an interesting case study because
the intervention itself is interwoven with efforts to
strengthen capacity, policies, partnerships, and other
aspects of the enabling environment required to sustain
handwashing with soap programs. Though detangling these
various program components is a challenge, this note on the
behavior change journey attempts to do so.
Citation
“World Bank. 2010. Peru : A Handwashing Behavior Change Journey. Water and Sanitation Program : Learning Note. © Washington, DC. http://openknowledge.worldbank.org/entities/publication/60cb2c3d-e45b-5045-a80d-ece09494847d License: CC BY 3.0 IGO.”