Publication:
Making Mobile Feedback Programs Work : Lessons from Designing an ICT Tool with Local Communities

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dc.contributor.authorLee, Panthea
dc.contributor.authorSchaefer, Merrick
dc.date.accessioned2014-06-23T15:13:37Z
dc.date.available2014-06-23T15:13:37Z
dc.date.issued2014-05
dc.description.abstractDoes providing a free text messaging (SMS) reporting tool, which facilitates communication between farmers and the state-level Project Implementation Unit (PIU) overseeing the Fadama III Project, improve the quality of service of the program? This note highlights initial outcomes from a pre-pilot exercise conducted in 2013 with two program objectives: 1) to explore whether working with local Community-Based Organizations (CBO) to train farmers to use and to promote the tool was an effective means to get and maintain user adoption; and 2) to examine whether the ICT-generated information and system helped the PIU better manage the project. Two main conclusions can be drawn from this pre-pilot. Firstly, it was found that CBO engagement led to significantly larger uptake and use of the system. Secondly, the State PIU only minimally used the reports that were being sent by farmers, despite institutional excitement about the system and a strong mandate from management to use the reports. The findings presented here are based on the deployment of MyVoice, a prototype SMS tool, in six communities in the Federal Capitol Territory of Nigeria. The tool was rolled out over a two-week period through training sessions in the community. The tool was then left operational for an additional four weeks for the communities and government to utilize it. The data informing this note was from all six weeks. Despite the fact that the prototype had significant technical and usability limitations, which were well-understood by the implementing team, its deployment allowed the team to test and learn about the social adoption and use of the tool, as well as to refine the program, training and final software for a more formal pilot and launch. This responsive and adaptive approach helped the team build a more locally relevant and useful system.en
dc.identifierhttp://documents.worldbank.org/curated/en/2014/05/19695130/making-mobile-feedback-programs-work-lessons-designing-ict-tool-local-communities
dc.identifier.doi10.1596/18712
dc.identifier.urihttps://hdl.handle.net/10986/18712
dc.languageEnglish
dc.language.isoen_US
dc.publisherWorld Bank, Washington, DC
dc.relation.ispartofseriesPerspectives on social development : briefing notes from Nigeria;
dc.rightsCC BY 3.0 IGO
dc.rights.urihttp://creativecommons.org/licenses/by/3.0/igo/
dc.subjectARRANGEMENTS
dc.subjectBENEFICIARIES
dc.subjectBUSINESSES
dc.subjectCBO
dc.subjectCOLLABORATION
dc.subjectCOMMUNICATION PROTOCOLS
dc.subjectCOMMUNITIES
dc.subjectCOMMUNITY MOBILIZATION
dc.subjectCOMPONENTS
dc.subjectCOPYRIGHT
dc.subjectCUSTOM
dc.subjectDATA CENTERS
dc.subjectEND-USERS
dc.subjectFACILITATORS
dc.subjectFOOD SECURITY
dc.subjectFUNCTIONALITY
dc.subjectGENDER
dc.subjectICT
dc.subjectINNOVATION
dc.subjectINSTITUTIONAL CAPACITY
dc.subjectINTERMEDIARY
dc.subjectINTERNET PROTOCOLS
dc.subjectLICENSE
dc.subjectLITERACY
dc.subjectLOCAL GOVERNMENT
dc.subjectMESSAGING
dc.subjectMOBILE NETWORK
dc.subjectMOBILE PHONE
dc.subjectMOBILE SERVICES
dc.subjectNETWORKS
dc.subjectNEXT GENERATION
dc.subjectOUTREACH
dc.subjectPHONE NUMBER
dc.subjectPROJECT IMPLEMENTATION
dc.subjectPROTOTYPE
dc.subjectQUALITY OF SERVICE
dc.subjectREAL TIME
dc.subjectRURAL COMMUNITIES
dc.subjectRURAL COMMUNITY
dc.subjectSERVICE PROVIDERS
dc.subjectSITE
dc.subjectSOCIAL ACCOUNTABILITY
dc.subjectSOCIAL DEVELOPMENT
dc.subjectSTAKEHOLDERS
dc.subjectSYSTEM DESIGN
dc.subjectTECHNICAL RESOURCES
dc.subjectTELECOM
dc.subjectTELEPHONE
dc.subjectTRAININGS
dc.subjectTRANSPARENCY
dc.subjectUSABILITY
dc.subjectUSER
dc.subjectUSER GROUPS
dc.subjectUSERS
dc.subjectUSES
dc.subjectWEB
dc.subjectWEB INTERFACE
dc.titleMaking Mobile Feedback Programs Work : Lessons from Designing an ICT Tool with Local Communitiesen
dspace.entity.typePublication
okr.crosscuttingsolutionareaJobs
okr.date.disclosure2014-06-18
okr.date.doiregistration2025-04-29T09:43:53.146313Z
okr.doctypePublications & Research::Brief
okr.doctypePublications & Research
okr.docurlhttp://documents.worldbank.org/curated/en/2014/05/19695130/making-mobile-feedback-programs-work-lessons-designing-ict-tool-local-communities
okr.globalpracticeSocial, Urban, Rural and Resilience
okr.globalpracticeGovernance
okr.globalpracticeTransport and ICT
okr.globalpracticeTransport and ICT
okr.globalpracticeTrade and Competitiveness
okr.guid566981468288659946
okr.identifier.externaldocumentum000456286_20140618112324
okr.identifier.internaldocumentum19695130
okr.identifier.report88785
okr.language.supporteden
okr.pdfurlhttp://www-wds.worldbank.org/external/default/WDSContentServer/WDSP/IB/2014/06/18/000456286_20140618112324/Rendered/PDF/887850BRI00PUB0ngMobileFeedbackWork.pdfen
okr.region.administrativeAfrica
okr.region.countryNigeria
okr.topicInformation Security and Privacy
okr.topicPrivate Sector Development::E-Business
okr.topicSocial Development::Social Accountability
okr.topicHousing and Human Habitats
okr.topicTechnology Industry
okr.topicCommunities and Human Settlements
okr.topicInformation and Communication Technologies
okr.topicIndustry
okr.unitPost Conflict & Soc Dev Prac Grp (AFTCS)
okr.volume1 of 1
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