Person:
Pierola Castro, Martha Denisse

Trade and Integration Team, Development Research Group, The World Bank
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Fields of Specialization
International economics, Export development, Firm-level analysis of trade
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Trade and Integration Team, Development Research Group, The World Bank
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Last updated: January 31, 2023
Biography
Martha Denisse Pierola is an Economist in the Trade and International Integration Unit of the Development Research Group of the World Bank. She has published several papers on export growth and exporter dynamics and co-created the Exporter Dynamics Database –the first-ever global database on exporter growth and dynamics, based on firm-level export data. Her research studies the role of large exporters in driving trade patterns and export growth; and examines how exporter behavior varies with the stage of development. She was the leader of the team conducting the World Bank study on trade, competitiveness and regional integration in Zimbabwe. She has worked on issues related to regionalism, trade costs and trade and productivity. Before joining the World Bank, she worked as an economist for the Peruvian Government (INDECOPI) and also consulted for the private sector and other international organizations. She has a PhD in economics from the Graduate Institute of International Studies in Geneva, Switzerland and a Master of International Law and Economics from the World Trade Institute in Bern, Switzerland.
Citations 95 Scopus

Publication Search Results

Now showing 1 - 1 of 1
  • Publication
    The Role of Imports for Exporter Performance in Peru
    (World Bank, Washington, DC, 2015-11) Pierola, Martha Denisse; Fernandes, Ana Margarida; Farole, Thomas
    Using highly disaggregated firm-level customs transaction data for imports and exports in Peru over the 2000–2012 period, this paper explores the relationship between imports of intermediate inputs and firm export performance. The paper shows that greater use, variety, and quality of imported intermediate inputs is significantly correlated with higher exports, faster export growth, greater diversification of export markets, and higher quality exports (as measured by relative unit prices) at the firm level. This relationship is robust and persistent to controls for unobserved firm heterogeneity and year fixed effects. The use of imported inputs is also associated with higher productivity at the firm level. Considering the relationship between specific trade policy measures and the import performance of those exporters that are direct importers, the analysis shows that those exposed to higher tariffs and nontariff measures import less in total and exhibit lower import variety. The use of the advanced clearance procedure as the modality to clear customs for imports is favorable to the import performance of exporter-importers, in that the users of the modality import more and import a more diversified bundle of inputs than those that do not use it, even after controlling for firm size.